This post is all about medical cart batteries. Now, it may seem unusual for a web development company to write a post about something as off topic as medical cart batteries? Well, the truth is that this whole post has been created to prove a point regarding optimising a website to come top on google for a search phrase. In this particular case it was argued that the website was being listed highly on google for "Medical Cart Batteries" therefore the website must be well optimised?!

Medical Cart Batteries is not a competitive search term

If you have created a website with medical cart batteries written on it somewhere then there is a high likelihood that you will appear highly on google results at the moment. Why? Quite simply it is not a competitive search term. Try doing the following:

• Goto the google keyword tool
• perform a query based on Medical Cart Batteries 

You will notice that the term "Medical Cart Batteries" doesn't even have any data about how competitive the term is or how many hits it is getting. This is because people are not searching for it! Not only is your website not actually designed to target the term medical cart batteries but this term is not something that you want to be listed for.

Alternative terms to medical cart batteries

Now, run the term "medical battery" through the google keyword tool. at the moment there are about 3000 global monthly searches for the term medical battery. This could be a better term to optimise for because of the search traffic it generates. Certainly better than medical cart batteries. The issue is that "medical battery" is a competitive term, so it will take a lot of links from highly ranked pages linking to your website to get you up high in the rakings?

So what could a better strategy be if neither "medical battery" or "medical cart batteries" are good terms? Try putting a competitor website into they keyword tool. I'm going to put in a competior website who sell medical cart batteries - novuscell batteries. I can see from this that the term "medical device batteries" isn't very competitive and is getting about 200 hits a month. It would make sense to optimise a page for this term over one like medical cart batteries. If you can identify lots of these terms that aren't competative but that get a high number of hits then this can be a great search engine strategy.

conclusion regarding the term medical cart batteries

So you can see, for an uncompetitive term such as medical cart batteries you can be listed highly on google by writing it on the page a few times whilst also giving and some links to/from medical cart batteries suppliers.