Scorchsoft blog

The Zero Moment of truth (ZMOT) is a stage in a customers buying process. Find out when this is and how you can leverage web development to target it.

Buying web hosting should not just be about getting the most disk space or most bandwidth per month. Confused? Let us explain...

The difference between web applications and mobile apps: Exploring whether you should be developing an installable mobile app or a browser based web application.

Why invest in a modern website? This article provides 15 business benefits that can be gained from a modern responsive and content managed website.

This free paper details 12 tips to be considered to achieve repeated go-to-market success when launching a new product.

Ensuring sales people and partner channels are fully enabled and operating within a structured, motivational and progressive partner program that embraces the latest web solutions can significantly improve business results. This FREE PAPER explores.

Andrew Ward BSEEN program presentation slides - End of June at Primitivo.

Should your business be on social media? We have written a FREE WHITE PAPER to explore the most important social marketing channels and help you to decide if and what you should be doing.

For many businesses email marketing, including newsletters, is an important method for staying in-touch with their customers and potential prospects. There are many things to consider in achieving results from your emails and newsletters. This article explores factors that impact email delivery, how emails are being read, including the need for mobile email optimisation. It also includes factors to consider to help with email open and click-through rates.

We have been working hard to take this a step further to create high-quality downloadable white papers that consolidate the latest market research and provide guidance around key topics related to web development and online marketing.