Email Design and Management

Why Email?

Email is a cheap way for you to be able to keep in touch with existing customers. Alongside social media it is an important part of having a mature approach to maintaining and growing customer relationships.

Email marketing is also a great way of nurturing potential new customers. By capturing the contact details of your potential customers and regularly contacting them with valuable information and offerings you can warm up and generate qualified leads.

How we can help

 It's important that email communications are:

• Engaging and well designed.
• Optimised for iphone smart phones.
  
• Aligned with your brand.
• Compliant with marketing standards.

We provide an end-to-end service regarding email creation and management. From designing your campaign and helping you to construct its messaging through to generating lists of contacts to email to and actually managing the process of sending out targeted emails to your contacts. More services include:

 

• Taking measures to prevent emails being flaged as spam.
• Software support & management of sending out emails in a way that prevents being marked as spam.
• Easy to track analytics (such as open/bounce rates) which can manage outcomes.

Thinking outside of the box

Regardless of whether you are already using email marketing or not there is no doubt that collecting leads / tailored contact details is a large and ongoing marketing challenge. We'd invite you to think out of the box in terms of the value that you can offer to your customers and how you can use that value to encourage customers to invite you to keep in contact with them.

We are able to provide interactivity on your website that provides value and generates leads. For example:

• Data capture pop-outs on data and information downloads/links.
• Lead generating online calculators and sales tools.
• Unique and captivating call to action placement to encourage contact. Click here for an example.